Typically when you demo new golf clubs, you're looking for more consistency and more distance. If you demo Callaway Golf's new Big Bertha clubs from now until June 15 -- the final round of this year's U.S. Open -- you could also be staring at a huge pay day.
On Thursday, Callaway announced its "Big Bertha Payday" promotion. Golfers who demo the brand's Big Bertha drivers or fairway wood at retailers before the final round of the U.S. Open will be entered into a drawing. The winner will receive a lump sum payment of the exact amount Mickelson, Callaway's pitchman, wins at Pinehurst up to a maximum of $1.5 million, the estimated first-place winnings.
Here, Mickelson talks about the promotion:
Golfers that demo a Big Bertha Alpha Driver, a Big Bertha Driver or a Big Bertha Fairway Wood at a participating location will receive a code that they can use to enter for a chance to win the same dollar amount that Mickelson wins at the season's second major championship.
The only time in his career that Mickelson has missed the cut in a U.S. Open was in 2007. In the two U.S. Opens he's played at Pinehurst -- 1999 and 2005 -- Mickelson has finished second and T33, respectively.
For more information and complete terms and conditions visit CallawayGolf.com/BigBerthaPayday.
Follow T.J. Auclair on Twitter, @tjauclair.