Golf Buzz

adizero, adidas, golf
adidas

Above is the adidas adizero shoe that will be worn during U.S. Open week by Dustin Johnson and Jason Day.

 

 

June 6, 2013 - 3:04pm
tj.auclair's picture
U.S. Open scripting by adidas
adidas
Dustin Johnson and Jason Day will be wearing the apparel above during next week's U.S. Open.
With the second major of the year -- next week's U.S. Open -- apparel companies have begun sending out their respective, "scripting," the clothing players will be wearing for each day of the tournament.
 
Above is a peak at the offerings from adidas that Dustin Johnson and Jason Day will be strolling the Merion fairways in. 
 
 
June 6, 2013 - 3:02pm
tj.auclair's picture
Ashworth, U.S. Open
Ashworth
Ashworth has released its scripting for the U.S. Open. Stewart Cink, Justin Rose and Michael Thompson will wear the outfits above at Merion next week.
With the second major of the year -- next week's U.S. Open -- apparel companies have begun sending out their respective, "scripting," the clothing players will be wearing for each day of the tournament.
 
Above is a peak at the offerings from Ashworth that Stewart Cink, Justin Rose and Michael Thompson will be strolling the Merion fairways in.
 
 
Cru Golf
CRU Golf
Cru Golf personalizes its leather headcovers for everyone -- not just the pros. Here's a look at a couple of headcovers that were made for Rickie Fowler. First (left and middle), Fowler's one-of-a-kind headcover made specifically for the Masters; and (right) a headcover with the Oklahoma State University logo that Fowler has in play regularly.
Golf is in the mainstream. It's been that way for a while now. With its popularity come loads of items you can purchase to stand out in the crowd. Whether it's apparel, shoes, accessories, the color of your golf ball, whatever -- you can be unique.
 
One of the cooler accessories I've seen in recent years is what seems to be a headcover explosion. While the headcovers that come with your expensive driver, fairway woods and hybrids are great, the fact remains anyone who purchased that same club has that same headcover. 
 
Why not change it up?
 
That's exactly what Adam Blake, co-founder of CRU Golf is doing. 
 
CRU Golf specializes in 100 percent leather headcovers. The vintage designs fit all 460CC drivers and are made to ensure a proper fit on all clubheads that require headcovers. A moisture-wicking interior allows the headcover to slip on and off your club in dry or wet conditions. And, finally, perhaps the coolest thing about CRU Golf: custom leather headcover options are available to ALL golfers... not just the pros, although they love them too (see the photos above of Rickie Fowler's one-of-a-kind Masters headcover, as well as his usual OSU headcover).
 
Recently, we had a chance to chat with Blake about his idea behind starting up CRU Golf.
 
PGA.com: What was the inspiration to create these headcovers? 
 
Blake: I truly wanted to create a headcover that was superior in functionality and design. I felt that the market for leather headcovers was lacking in this area. My appreciation and respect for the history of the game was further fueled in 2008 while I was recovering from knee surgery. During this time I caddied at BallyNeal, which is an amazing walking-only course located in Colorado. I looped there part-time for the summer and the idea was planted.
 
PGA.com: So when did you officially start your business? 
 
Blake: We opened our first account with Shady Oaks Golf Club in Fort Worth, Texas in 2011. Our research and development began in 2010. It was quite a learning curve and an adventure to start Cru Golf -- sourcing of materials; location of production; quality craftsmanship. These were all challenges that we faced when building the brand.
 
PGA.com: Tell our readers about the turnaround time on your products. It's pretty impressive how quickly orders are delivered considering they're all handmade. 
 
Blake: Yes, they are all handmade from start to finish right here in Texas. Our Reserve Cru Custom headcover is delivered in 4-6 weeks. This is the style that lets you design your own headcover, just like the pros. We've got a really cool designer tool online that lets the user design their own unique headcover. Our online Retail Headcover options all ship within 5-7 business days.
 
PGA.com: Tell me a little about you. Avid golfer? 
 
Blake: I absolutely love the game! I grew up in a small town in Colorado playing on the local public course. I actually still hold the course record there with an 11-under 61. 
 
I played collegiate golf and then I was a PGA golf professional at Dallas National Golf Club before joining the mini tour scene in South Florida. For five years I played everywhere but where I really wanted to play on the PGA Tour. These days, I take my son out to the course and we work on our short game and hit some balls about once a week. 
 
Cru Golf provides me with the challenges to do something competitive and I still have my fingers in the golf industry. There's no better feeling than having a product made in the USA and available to the masses. Oh, and it sure beats trying to make 4-footers for the mortgage!
 
PGA.com: Where can people buy your products? 
 
Blake: Cru Golf is uniquely positioned so that our variety of styles allows us to be found in many places. I like to call it an "Affordable Luxury." We are located in the finest golf shops across the states as well as in every Edwin Watts golf store.
 
You can shop our online store too, but you will find many more styles/options of headcovers within our distribution network.
 
PGA.com: Can you talk a little about how you're able to personalize your products for customers?  
 
Blake: We're able to personalize our headcovers with initials, logos, and phrases. If you can dream it, we can usually do it. We do many events for our buyers looking for a unique golf event tee prize. Tournament coordinators are looking for something different than a polo shirt, towel or hat. That's where we flourish; giving players something they will appreciate.
 
I'd just like to thank all the Cru Fans that have helped us achieve the level of success we have had in our short journey. It's great to know that people still notice and appreciate quality products made in the USA.
 
CRU Golf's beautiful headcovers start out at around $39 and go up from there. If you're still looking, they make for a great Father's Day gift, or... well, a gift for yourself!
 
To learn more about CRU Golf, visit www.crugolf.com.
 
You can visit Cru Golf on Facebook, or on Twitter, @CRUgolf.
 
Follow T.J. Auclair on Twitter, @tj_auclair.
June 6, 2013 - 10:37am
Posted by:
John Kim
john.kim's picture
Tiger Woods scripting
Courtesy Nike Golf
Nike Golf released the apparel scripts for Tiger Woods and others

Golf apparel is as much about performance as it is aesthetics now. Oh, and it's also about exposure. Hundreds of millions of dollars are spent by us amatuer players to at least try and look like (if not play like) the world's best - and we copy what we see out on Tour.

Nike Golf has released it's scripted apparel for all of it's golf athletes for the U.S. Open.  I get the feeling there will be quite a few eyes on Tiger Woods.  And here's what he'll be wearing.  So look for these same shirts/pants/hats/shoes to hit your local courses soon thereafter.

 

 

Odyssey Versa USA-themed #7 putter
Courtesy of Odyssey Golf
The bold alignment stripe behind the head of the Odyssey Versa USA #7 putter is blue.

With the U.S. Open just around the corner, Odyssey Golf is feeling patriotic – so much so that the company has created a limited edition of its Versa #7 putter with a red, white and blue color scheme.

All the Versa models, of course, come standard with a bold black and white color scheme designed to help improve alignment. On this special model, the stripe right behind the face is blue, and a series of three small red dots on the crown also serve as an alignment aid.

As you can see in the photo above, the USA #7 is a modified mallet with weighted alignment wings. It also has a double-bend shaft and full-shaft offset.

The Versa line debuted in January, with Odyssey designing them with the thick black and white stripes that run perpendicular to the putting line to accentuate the face angle at address, through the stroke and at impact. This contrast, says Odyssey, prompts golfers to better align their putts, which is critical since a mis-aim of just one degree can cause a golfer to miss a 12-foot putt.

All the Versa models – including this USA edition – contain an improved White Hot insert, which has been meticulously engineered for more dependable feel and performance across the striking surface. A new laser milling cutting process allows Odyssey to better match its insert shapes to the various head shapes, resulting in more consistency, as each insert is designed and cut specifically for a specific putter model.

The USA #7 comes with a 35-inch shaft and in right-hand only. It carries a suggested retail price of $249.

For more information, visit www.odysseygolf.com. And to see our video "Game Changers" feature on the Versa line, click here.