Golf apparel is as much about performance as it is aesthetics now. Oh, and it's also about exposure. Hundreds of millions of dollars are spent by us amatuer players to at least try and look like (if not play like) the world's best - and we copy what we see out on Tour.
Nike Golf has released it's scripted apparel for all of it's golf athletes for the U.S. Open. I get the feeling there will be quite a few eyes on Tiger Woods. And here's what he'll be wearing. So look for these same shirts/pants/hats/shoes to hit your local courses soon thereafter.
With the U.S. Open just around the corner, Odyssey Golf is feeling patriotic – so much so that the company has created a limited edition of its Versa #7 putter with a red, white and blue color scheme.
All the Versa models, of course, come standard with a bold black and white color scheme designed to help improve alignment. On this special model, the stripe right behind the face is blue, and a series of three small red dots on the crown also serve as an alignment aid.
As you can see in the photo above, the USA #7 is a modified mallet with weighted alignment wings. It also has a double-bend shaft and full-shaft offset.
The Versa line debuted in January, with Odyssey designing them with the thick black and white stripes that run perpendicular to the putting line to accentuate the face angle at address, through the stroke and at impact. This contrast, says Odyssey, prompts golfers to better align their putts, which is critical since a mis-aim of just one degree can cause a golfer to miss a 12-foot putt.
All the Versa models – including this USA edition – contain an improved White Hot insert, which has been meticulously engineered for more dependable feel and performance across the striking surface. A new laser milling cutting process allows Odyssey to better match its insert shapes to the various head shapes, resulting in more consistency, as each insert is designed and cut specifically for a specific putter model.
The USA #7 comes with a 35-inch shaft and in right-hand only. It carries a suggested retail price of $249.
Coming this fall, Cobra Golf will release a full line of Tour Trusty wedges. To get a little buzz going, the company has come out with a pretty unique teaser – a limited-edition Tour Trusty with stamping created by Rickie Fowler.
They're available now, but only 1,600 were made. All of them are 55-degree models stamped with Fowler’s famous #GoTime hashtag set off by his trademark orange paint fill.
This Fowler-stamped club, like all the other Tour Trusty wedges to come, was designed for better players with feedback from Fowler, Ian Poulter and Jonas Blixt. They're made of 8620 Carbon Steel that is nickel plated and finished in matte satin to enhance the feel and reduce glare.
The compact head features a teardrop shape with no offset, and its grooves have been enlarged to the USGA allowable limit for more spin and control. Cobra's new Tour notch K-Grind provides significant heel and toe relief for versatility around the greens, while the company's proprietary Variable Feed Rate (VFR) milling creates a rough surface to maximize spin on even the shortest and softest of shots.
The limited-edition Tour Trusty is outfitted with a True Temper Dynamic Gold Tour Issue S400 shaft and Golf Pride Tour Velvet BCT Cord grip. It carries a suggested retail price of $149.
For more information, visit www.cobragolf.com.
Tiger Woods and Nike are nearing the completion of a new endorsement agreement that will "emphatically" keep Woods as the highest-paid endorser in golf, according to a report on ESPN.com.
"We're down to the very, very short strokes right now,'' Woods' agent Mark Steinberg told ESPN golf writer Bob Harig. ''I would expect we would come out with some sort of joint announcement when we get the paperwork signed. I hope this is viewed as a pretty bold statement."
Woods could sign the new deal as soon as the next couple of weeks, Harig wrote.
Woods signed with Nike for a reported five years and $40 million when he turned pro back in 1996, and Nike stuck with Woods during his personal troubles. His current equipment and apparel contract is said to be roughly $20 million per year.
Earlier this year, of course, Nike signed Rory McIlroy to a major deal worth a reported to be anywhere from $10 million to $20 million per year. Steinberg didn't give any indication of the figures involved in Woods' new agreement, except to say that it would ''emphatically'' keep Woods as the king of the golf endorsement mountain.
Steinbeg did indicate to Harig that the new deal would be for multiple years.
"Tiger started his professional career with Nike in 1996,'' Steinberg said. ''He has a long way to go in his career, but I feel with the type of deal we've constructed … I feel confident that he will be with Nike for his entire career."