T.J. Auclair is a Senior Interactive Producer for PGA.com and has covered professional golf since 1998, traveling to over 60 major championships. You can follow him on Twitter, @tjauclair.
Asics no longer just for runners thanks to golf line
Asics, long recognized as the makers of some of the best, most comfortable running shoes on the market also happen to be in the golf business these days.
I stumbled upon the shoes at a recent trip to the local Golfsmith and was intrigued, seeing as I love my Asics running shoes.
As I learned more, it turns out Asics has been making golf shoes for three years now. Not sure how I missed that.
Here's more information from a press release about the company's GEL-Ace Pro model, endorsed by Japan's Shingo Katayama, who finished fourth at the 2009 Masters:
Best known for performance oriented running shoes, ASICS has translated key technical features and craftsmanship into a golf shoe that enhances athletic performance. Most notably, an extended trusstic that contours the heel and provides a solid base of support under the heel and arch, leading to a reduction in fatigue while also enhancing foot stability during the golf swing.
Additional features include waterproof inner lining that keeps the foot dry while maintaining breathability; a sockliner that is reinforced for additional arch support; hidden lacing system that allows for a snugger fit and slimmer profile, and replaceable Scorpion Stinger Spikes.
“We are thrilled to enter the golf category and bring ASICS technology to today's golfer,” says Matt Donnelly, Footwear Manager for ASICS America Corporation. “Based on the excitement and interest Katayama generated wearing the shoes at the Masters, we feel confident consumers are interested in a functional yet stylish golf shoe.”
ASICS Corporation, with more than 50 years of footwear manufacturing experience, offers a full line of performance-driven athletic shoes and technical active sports apparel and accessories.
The GEL-Ace Pro is just one of several models offered by Asics. It retails for $185.
Asics also offers sneaker-looking golf shoes like the Match-Play Classic ($95) and the MatchPlay33 ($80), among others.
For more information, click here to check out all of the Asics golf offerings.