Pass the salt: Salty Grips bring cork to your putter
In 2012, Mark Button and Whitfield Flowers -- two entrepreneurs with a love for both fishing and golf -- set out to combine their two passions by developing a lightweight putter grip inspired by the cork handles on fishing rods.
From that premise, Salty Grips was born.
A premium cork putter grip company based in Richmond, Va., Salty Grips aren't simply pretty grips that look different from others.
While they sure are pretty and different, the fact is Salty Grips also provide two key elements any golfer can appreciate. First, Salty Grips are a sustainable alternative to traditional rubber grips. And second, the light weight of cork and the smooth texture of the grips enhance feel and encourage a confident putting stroke.
Unlike rubber grips, which need replacement, you can restore Salty Grips without even removing them from your putter. Simply give the grip a light brush with a fine-grit sandpaper and the cork will be restored to its original feel and hue.
"My Salty Grip is just what I need to feel quiet hands during my stroke," says Adam Smith, the 2008 Middle Atlantic PGA Section Teacher of the Year. "I teach tempo and connection during putting lessons. My students will truly improve their stroke and feel with this putter grip!"
Salty Grips are hand-crafted in Portugal and harvested from sustainable cork oak forests, and then finished, sealed and engraved in Richmond, Va. Currently, there are two grip options available: Mid-Plus Salty Grip at 40 grams (the lightest mid-plus putter grip available) and the Oversize Grip at 70 grams.
Custom engraving options are available on both grips and the grips, it should be noted, conform to USGA rules.
Salty Grips are available for purchase at www.saltygrips.com, retailing from $34.95 to $39.95 with an additional cost for custom engraving. Free shipping in the U.S. and discounts on bulk orders is also available.
Follow T.J. Auclair on Twitter, @tjauclair.