Equipment

November 13, 2013 - 1:27am
Posted by:
John Holmes
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Cobra BiO Cell line of clubs
Courtesy of Cobra Golf
Beneath the bright colors for which Cobra clubs are known, the BiO Cell woods and irons utilize Cobra's new BiO Cell technology to reposition weight away from the clubface to improve the clubs' launch characteristics.

Virtually every clubmaker has spent the last couple of years exploring every conceivable way to reduce weight in their clubheads to help increase swing speed and, therefore, ball speed. The latest development at Cobra Golf is the BiO Cell, and the company has built an entire line of clubs around this advance.

In the BiO Cell Driver, Cobra has removed a few grams of weight – essentially by cutting a honeycomb-like pattern – in the crown and repositioning that weight around the head's heel. This next step forward from last year's Advanced Material Placement technology (as found in the AMP Cell clubs) lowers the center of gravity, improves stability through the swing and creates a slight draw bias. 

''Our Research and Development team focused on developing a driver that would deliver distance, provide consistency, keep adjustability simple yet effective and offer a great feel,'' said Cobra Golf Director of Product Marketing Jose Miraflor. ''The BiO Cell Driver delivers on all of the above through Cobra's proprietary technology and goes a step further by offering personalization in five different color options.''

PHOTO GALLERY: See images of the new Cobra BiO Cell family of clubs

The BiO Cell driver features a full-sized 460cc titanium head and MyFly8, an expansion of Cobra's 2013 MyFly technology. The MyFly8 adjustable hosel gives golfers the option to select their trajectory from among eight loft settings (9.0, 9.5, 10.5, 11.5 and 12.0 degrees of loft) along with three draw setting (9.5-degree D, 10.5-degree D and 11.5-degree D). Utilizing SmartPad technology – a small strip on the sole – the face angle will stay square at address regardless of the loft setting.  

True to Cobra's DNA, the BiO Cell driver is offered in five eye-popping colors: Blue Aster, Black, Barbados Red, Vibrant Orange and Silver. They come with a stock Project X PXv shaft and will be available in right- and left-handed models in extra-stiff, stiff, regular and lite flexes. The Lamkin R.E.L. 3GEN 360 is the stock grip. It has a suggested retail price of $299.

There is also a BiO Cell+ driver, with a smaller 440cc head and multi-material construction – specifically, a crown made of aluminum, copper, magnesium, zinc and zirconium. Together, these metals comprise what Cobra calls ''venollum,'' which makes the crown even lighter than on the standard BiO Cell driver and gives the BiO Cell+ an even lower center of gravity. That, Cobra says, helps golfers get the ball airborne higher but with lower spin – a key requirement for better players.

The BiO Cell+ driver also comes with MyFly8 adjustability, but the available lofts are slightly lower (8, 8.5, 9.5, 10.5 and 11 degrees of loft along with 8.5D, 9.5D and 10.5D draw). It comes with a stock Matrix Red-Tie 6Q3 shaft in extra-stiff, stiff and regular flexes with a Lamkin ACE 3GEN grip. They also feature a slightly different paint scheme with white accenting the other bright Cobra colors, and carry a suggested retail price of $399.

GOLF BUZZ: Cobra expands Baffler family with Baffler XL driver, woods and irons 

The BiO Cell Fairway Woods and Hybrids also feature MyFly8 adjustability technology, along with E9 Face Technology to improve distance and stability. Their stainless steel heads have a high-strength steel insert, which enables more face flex for faster ball speeds, longer distances and higher trajectory, and come in the same colors as the drivers.

The fairway woods have Project X PXv shafts and will be available in two models. The 3-4 Wood (13 degrees, 13.5,13.5 D, 14.5, 14.5 D, 15.5, 15.5 D and 16 degrees of loft) and 5-7 Wood (17, 17.5, 17.5 D, 18.5, 18.5 D, 19.5, 19.5 D and 20 degrees) are available in x-stiff, stiff, regular and lite flexes in both right-handed and left-handed options. They all come with a stock Lamkin R.E.L. 3GEN 360 grip, and will retail for $219.

The hybrids feature a BiO Cell shaft and come in three models. The 2-3H (16 degrees, 16.5,16.5 D, 17.5, 17.5 D, 18.5, 18.5 D and 19 degrees), 3-4H (19, 19.5, 19.5 D, 20.5, 20.5 D, 21.5, 21.5 D and 22 degrees) and the 4-5H (22, 22.5, 22.5 D, 23.5, 23.5 D, 24.5, 24.5 D and 25 degrees) are available in x-stiff, stiff, regular and lite flexes in both right and left-handed options. All the hybrids have a stock Lamkin R.E.L. 3GEN 360 grip, and will retail for $189.

GOLF BUZZ: Cobra's Tour Trusty wedge offers precision play, shot versatility

The BiO Cell irons feature heavy tungsten in the heel and toe of the long and mid-irons for added forgiveness, while the short irons have tungsten centered behind the hitting area for extra distance and control. They also include a perimeter undercut, which gives them the largest unsupported face of any Cobra Iron and helps the face flex more at impact for an increase in ball speed and distance. 

As in the drivers, woods and hybrids, the new BiO Cells in the irons combine with E9 Face technology to enable more discretionary weight to be relocated around the perimeter of the heads for a lower center of gravity and higher level of stability through the swing. They are available with Silver, Blue Aster, Barbados Red and Vibrant Orange accents. 

''The BiO Cell irons are designed to give golfers distance and control without sacrificing forgiveness,'' said Miraflor. ''Progressive placement of tungsten throughout the iron set drives the added distance, control and forgiveness.''

GOLF BUZZ: Cobra releases AMP Cell Junior driver for young Rickie Fowler fans

The irons have a True Temper Dynalite 85 shaft available in stiff and regular flex in the 3-iron through lob wedge in right-handed and 3-iron through sand wedge in the left-handed models. Graphite irons are available through custom order, with Cobra BiO Cell shafts in stiff, regular or lite flexes. They all come with Lamkin R.E.L. 3GEN grips and carry a suggested retail price of $699 per set.

A BiO Cell iron combo set features a 3-4 hybrid, 4-5 hybrid and 5-iron through pitching wedge. They come with True Temper Dynalite 85 shafts in steel models and Cobra BiO Cell shafts in graphite models. The set made up of steel-shafted irons and graphite-shafted hybrids carries a suggested retail price of $799, while the set containing all graphite shafts retails for $899.

The entire family of BiO Cell clubs will be available at retail in mid-January 2014.

 

Cobra unveils BiO Cell line of clubs to improve distance and trajectory
November 12, 2013 - 3:08pm
Posted by:
T.J. Auclair
tj.auclair's picture
Maide Golf
Maide Golf
One lucky winner will receive all of the prizes above as part of the Maide Golf $1,000 sweepstakes.

The people at Maide Golf -- "a brand of classically stylish, better-fitting golf clothes "from Bonobos -- announced today its $1,000 sweepstakes.

RELATED: Bonobos launches Maide Golf apparel line

Prizes are in the photo above. The winner will receive the following:

1. Maide Striped Polo ($88)
2. Maide Southsider Sweater ($98)
3. Maide Highland Pants ($108)
4. Stitch Golf Clubheads ($145)
5. Royal Albartross "Connoisseur" Shoes ($595)

To enter the sweeps, visit the Maide Golf Facebook page and enter your email address. The sweeps run from now through 11:59 p.m. EST on Sunday, November 17.

To learn more about Maide Golf, visit www.bonobos.com. You can also find Maide on Twitter, @MaideGolf.

Follow T.J. Auclair on Twitter, @tjauclair.
 

Maide Golf launches $1,000 sweepstakes just in time for holidays
November 12, 2013 - 2:10am
Posted by:
John Holmes
john.holmes's picture
Callaway X2 Hot Standard and Pro drivers
Courtesy of Callaway Golf
The Callaway X2 Hot drivers, both Standard and Pro editions, are developed to be longer and faster as well as more forgiving for a wide variety of golfers.

At Callaway Golf, the new products just keep coming. The last few months have seen the debut of sticks ranging from Mack Daddy 2 wedges to FT Optiforce drivers to Apex irons.

Callaway's latest revelation is the X2 Hot line of clubs. The line's two complete sets – a Standard and a Pro version – of drivers, fairway woods, hybrids and irons, are all developed to be longer and faster as well as more forgiving for a wide variety of golfers.

''With the X2 Hot line, we challenged ourselves to reinvent each product to meaningfully improve distance, speed and forgiveness across every category,'' said Callaway Senior Vice President of Research and Development Alan Hocknell. ''We worked hard for every extra gram of discretionary weight, every thousandth of an inch of metal, to increase ball speed and overall distance while improving total performance, especially on off-center impact.''

PHOTO GALLERY: See images of all the new Callaway X2 Hot clubs

The X2 Hot drivers debut the company's Hyper Speed Face technology, which creates a large sweet spot positioned where golfers are most likely to make contact with the ball. In addition, players can independently adjust the drivers' loft and lie with Callaway's Advanced Optifit Hosel. The loft can be decreased by 1 degree or increased by up to 2 degrees to help optimize the launch angle and backspin, while the lie angle also can be adjusted between Neutral and Draw. A total of eight settings are available to adjust trajectory and shot shape.

The standard version contains a 460cc head, offers 9-, 10.5- and 13.5-degree lofts, and comes stock with an Aldila Tour Blue shaft. The Pro version, available in an 8.5-degree offering, is 440cc, features a lower and more neutral center of gravity, and includes a 7-gram external weight and a stock Aldila Tour Green shaft. Both models carry a suggested retail price of $349.99.

GOLF BUZZ: Callaway Apex irons' 'forged performance' provide soft, responsive feel

In the X2 Hot fairway woods, Callaway is introducing Hyper Speed Face Cup technology, which incorporates a thinner face for added ball speed, particularly on impacts low on the face. This new technology, Callaway says, adds 1.4 mpg of ball speed over the 455 carpenter steel face cup utilized in last year's fairway clubs. The company also improved the Internal Standing Wave, a weighting system that positions the center of gravity close to the face for the best possible performance for impacts all over the face.

The options in the X2 Hot Fairway Wood expand the distance and versatility choices for various player types and playing conditions. This includes new versions of the Deep Fairway Woods, which made headlines when Phil Mickelson used one to birdie the par-5 17th hole at the British Open last summer en route to his Claret Jug.

Options include a Standard 3-, 4-, 5-, 7-, 9- and 11-wood and a 13.5-, 15-, 17- and 19-degree loft in the Pro model. In addition, Callaway will add to its Deep series with an X2 Hot Pro 2Deep, 3Deep and 5Deep offering. Stocks shafts are the same as the driver. These clubs all carry a suggested retail price of $229.99.

GOLF BUZZ: Callaway Mack Daddy 2 wedges are new from grooves to sole

The X2 Hot Hybrids represent a huge leap in technology, performance and contemporary looks from their predecessor, Callaway says. They include, for the first time in a hybrid, the Hyper Speed Face Cup and Internal Standing Wave to help create a sweet spot that is 13 times larger than its predecessor's. A more contemporary head shape, largely based on tour feedback, complements a larger face area, a straighter leading edge and less offset. 

Callaway is offering a 3-, 4-, 5- and 6-Hybrid in the Standard model and a 16-, 18-, 20- and 23-degree hybrid in the Pro edition. They feature the same stock shafts as the other woods, and carry a suggested retail price of $199.99 per club.

GOLF BUZZ: Callaway FT Optiforce drivers enhance aerodynamics and adjustability

The Standard X2 Hot Irons have a new Deep Central Undercut that helps the face flex to boost ball speed and distance. A stabilizing arch optimizes the stiffness across the face to enhance sound and feel while moving the sweet spot lower on the face (more in line with most players' impact location). A high MOI (for more stability) along with a repositioned center of gravity and improved turf interaction help improve the downrange consistency by as much as 40 percent – Callaway says these are easily the most accurate long-distance irons the company has ever designed.

The Pro model has a thinner face and a uniquely designed stabilizing arch that moves the weight low and central to retain the Standard model's high ball speed and distance advantages. However, it features a more compact shape and does without the undercut cavity. It also has a greater progression in offset and Center of Gravity height, which help retain some forgiveness in the longer irons while making the short irons more controllable.

In the Standard model, the stock steel shaft is a True Temper Speed Step 85, and the suggested retail price is $799.99. The stock graphite shaft is a lighter-weight offering, and those clubs retail for $899.99. In the Pro model, the standard steel shaft is the Project X 95 Flighted shaft, and the new product introduction retail price is $899.99.

 

 
Callaway Golf's X2 Hot clubs emphasize distance and speed
November 8, 2013 - 1:12pm
Posted by:
T.J. Auclair
tj.auclair's picture
PUMA Golf, SOUNDCHUCK
PUMA Golf
The PUMA SOUNDCHUCK is a new and innovative Bluetooth wireless speaker inspired by the sport of martial arts, specifically "nunchucks."

PUMA Golf announced today a new product sure to be a hit with music-loving golfers.

The PUMA SOUNDCHUCK is a new and innovative Bluetooth wireless speaker inspired by the sport of martial arts, specifically "nunchucks." Designed with two circular speakers connected by a sleek cord resembling the popular martial arts piece, PUMA SOUNDCHUCK will be blaring music waves, just in time for the holiday shopping season. To add a bit of flair and fun to the product, the speakers were created with magnets, allowing you to connect and detach the speakers easily around your golf cart, golf bag or anywhere else.

And don't be confused -- the funky SOUNDCHUCK speakers aren't strictly for the golf course. You can use these speakers anywhere and in all conditions since they're weather resistant.

RELATED: Cobra extends Baffler line with Baffler XL driver

"For years sports and music have gone hand in hand with pump up mixes, victory mixes and more. PUMA Golf is bringing that energy to golf with the PUMA SOUNDCHUCK," said Bob Philion, President of COBRA PUMA GOLF. "The portable and magnetic speaker system is perfect for moving from the driving range, to the course or anywhere else. COBRA PUMA GOLF athletes like Rickie Fowler, Lexi Thompson and Jonas Blixt listen to music while they practice, the PUMA SOUNDCHUCK will enhance that experience and bring music to golfers."

Features on the new PUMA SOUNDCHUCK include the following:

- Wireless, pairing with any Bluetooth Audio device
-A lightweight, sleek design weighing less than 1 pound
- Weather resistant and great for indoor or outdoor use
- 6+ hours of battery life
- Ease of use and ease of charge with a Micro-USB Cable
- Voice prompt activated
- Unique speakers that can magnetically connect together
- Take and answer calls via the built-in microphone
- Crystal clear Hi-Fi acoustics

Watch the video below to see how the SOUNDCHUCK works:

PUMA introduced audio and consumer electronic accessories last year with PUMA earbuds for sport and lifestyle use, over-the-ear PUMA Vortice headphones and accessories such as laptop cases, iPhone and iPad cases.

The PUMA SOUNDCHUCK retails for $129.99 and is available in both red and black at Golf Galaxy now and online at www.golfgalaxy.com through the holiday season. More colors will be available at select golf retailers in 2014.

For more information about PUMA SOUNDCHUCK visit www.pumasoundchuck.com. You can also follow @PUMAGolf on Twitter, become a fan on Facebook and see the brand on Instagram @COBRAPUMAGOLF.

Follow T.J. Auclair on Twitter, @tjauclair.
 

PUMA Golf brings music to golf with SOUNDCHUCK
November 7, 2013 - 1:24pm
Posted by:
T.J. Auclair
tj.auclair's picture
Nike Golf
Nike Golf
Nike Golf's Performance Cart II Bag.

Nike Golf has introduced a new Performance Cart Bag. The premium bag is designed to conveniently store any and every item golfers might need during a round. With 19 pockets throughout the bag -- 13 external and six internal -- there is a designated spot for every item.

"Our focus for the Performance Cart Bag was to design a highly functional bag that allows golfers to conveniently access all equipment and accessories whether using a trolley or power cart," says Mark Alan, Nike Golf Global Product Director. "With 19 organizational pockets, all items are readily available and no golfer will feel unprepared."

RELATED: Nike introduces Sport Lite golf bag

A signature feature of the Performance Cart Bag is the Nike Flip & Grip water-resistant pocket, which provides uncomplicated strapping to the trolley or cart and a convenient additional pocket for valuables. The Flip & Grip also houses an easily accessible exterior range finder pocket. There is a large insulated cooler pocket for beverages as well as two apparel pockets with additional internal pouches to prevent smaller items from dropping to the bottom of the bag.

The Nike Performance Cart Bag allows golfers to stay organized with the new 14-way, dual-sided top. The bag is compatible with both power carts and trolleys and makes for easy organization with 14 full-length dividers and an integrated putter well.

Additional features include:

- 9.5-inch oval top
- Integrated tee holder, pen sleeve, pencil sleeve & glove patch
- Matching rain hood

The Nike Performance Cart Bag is available now with a retail price of $240. It's available in four color schemes: Color Offerings: White/Venom Green-Dark Base Grey; Black/Dark Grey; University Red/White-Black; and Military Blue/Silver-Black.

Follow T.J. Auclair on Twitter, @tjauclair.
 

New Nike Performance Cart Bag offers modern design, superior storage
November 5, 2013 - 7:22pm
Posted by:
John Holmes
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Callaway Apex Pro irons
Courtesy of Callaway Golf
The Apex Pro clubs are more compact than the standard Apex clubs, and have less offset, a thinner topline, a narrower sole and a shorter blade length from heel to toe.

Back in September, Callaway unveiled its new Apex irons, which it bills as ''forged performance'' clubs. Now comes the Apex Pro edition, a tuned-up version for better players.

The Apex Pro clubs have a one-piece, 1020 carbon steel, forged construction designed specifically to deliver a soft and responsive feel – that is also a primary goal of the standard Apex clubs. The Apex Pro heads are more compact than the standard Apex clubs, and have less offset, a thinner topline, a narrower sole, and a shorter blade length from heel to toe.

One of the standout features on the Apex Pro irons is what Callaway calls its High Performance Wide Groove profile. Callaway engineers discovered that tour players and better amateurs were often generating too much spin out of the rough, largely because of high clubhead speed, reducing both distance and consistency. To remedy this, they came up with a new wide-spaced groove.

GOLF BUZZ: Callaway unveils Apex 'forged performance' irons

In addition, the Apex Pro clubface is about 17 percent thinner than the 2013 edition of the X Forged irons, which improves ball speed. Increasing ball speed was secondary to improving sound and feel on the Apex Pros, and to that end Callaway added a high-damping polymer insert in the back of the head that helps eliminate unwanted vibrations at impact.

The soles of the long irons (2-5) have tungsten inserts to lower the Center of Gravity, which produces a higher launch angle and makes easier to hit. The Center of Gravity gets progressively higher down the set from longer to shorter irons. In the 9-iron and pitching wedge, this higher CG helps flight the ball down a bit and deliver a flatter trajectory.

The stock shaft on the Apex Pro irons is the new KBS Tour V, which Callaway describes as a premium, mid-launch, low-torque steel shaft that maximizes energy transfer for a smooth feel and faster ball speeds. A graphite UST Recoil shaft will be available through custom order.

The Apex Pro irons will be available at retail in early January. Callaway hasn't yet announced a suggested retail price.

Here is a video from Callaway talking about the new Apex Pro irons:

 

 

Callaway Apex Pro irons ramp up feel for better players
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