Equipment

COBRA AMP CELL junior driver
COBRA
The COBRA AMP CELL junior driver.

 

No one can deny the influence that PGA Tour star Rickie Fowler -- who is defending his title this week at the Wells Fargo Championship -- has had on junior golfers.
 
It seems every course you go to these days, there are little Rickie Fowler imposters.
 
Now, thanks to COBRA, not only can the children who idolize Fowler dress like him -- they can also use clubs similar to his.
 
Today, COBRA announced the release of its new AMP CELL junior driver in a press release:
 
CARLSBAD, CA (May 1st, 2013) – Junior golfers, it’s time to get excited. COBRA has announced a Junior version of the driver Rickie Fowler plays on Tour, the AMP CELL Junior Driver. This Driver features the same game-changing technology that Rickie has, including MyFlyTM, SmartPadTM and CELL weighting – and it comes in Vibrant Orange. Besides the higher lofts in the youth version, the head of the AMP CELL Junior Driver is the same engineered settings as the adult driver. The best part? The Driver grows with you. Junior golfers can register their purchased driver and receive one free upgrade to a longer, firmer shaft when needed, even if it is the standard adult AMP CELL Fujikura Fuel shaft. 
 
“The AMP CELL Junior Driver brings COBRA into a new category in golf,” commented Bob Philion, President of COBRA PUMA GOLF.  “While Rickie bridges the generation gap, there’s no question a lot of youth golfers look up to him as a role model. We felt it was time to deliver the same, high performance technology and ‘Rickie Fowler’ look to the Junior golfers out there. It’s important to recognize the need for their game development, which ultimately leads to growing the game.” 
 
MyFly Technology offers a simple solution for golfers to optimize trajectory and distance. Junior golfers will be able to easily adjust their loft as their game and swing develop. The AMP CELL Junior Driver can be adjusted to the following lofts with a simple wrench; 11.5°, 12.5°, 12.5° Draw, 13.5°, 13.5° Draw and 14.5°.  The higher loft offerings deliver higher launch and lower spin for optimized launch conditions for the average youth swing speeds. This ultimately provides more distance than junior golfers using an adult driver or cut down shafts would see. The AMP CELL Junior Driver takes adjustability a step further with SmartPad technology. Unlike other drivers that require a golfer to adjust the sole plate after adjusting loft for a square face, COBRA’s proprietary SmartPad technology delivers a square face at address regardless of loft setting and still allows for workability to slightly open or close the face as desired.   
 
The AMP CELL Junior Driver is sold with a 39”, 41” or 43” Fujikura Fuel shaft. By registering your purchased AMP CELL Junior Driver, golfers can get one free upgrade to one of the longer, firmer models when it’s time. 
 
COBRA’s E9 Face TechnologyTM with dual roll is used in the AMP CELL Junior Driver for an elliptical face shape with a canted bulge and roll that improves distance and accuracy on mis-hits from heel to toe and above and below the centerline. Advanced Material PlacementTM and CELLtechnology work together to enable a 12% larger elliptical E9 Face shape to deliver faster ball speeds and high MOI (moment of inertia) on mis-hits. The CELL technology saves and redistributes weight in a granular way and is visible on the drivers in the CELLband which wraps around to the crown. This wrap also visibly shows a golfer where the weight is distributed. 
 
The COBRA AMP CELL Junior Driver (MAP $299) is available in right handed models with MyFly technology, allowing any driver you purchase to be adjusted from 11.5° to 14.5° loft settings, including 12.5° and 13.5° Draw settings. It features a Fujikura Fuel shaft (universal youth flex) with a 460cc head and COBRA Lamkin REL 3GEN 360 grip. 
 
The AMP CELL Junior Driver will be available at Golfsmtih and golf retailers on May 1st, 2013. To find an authorized COBRA dealer near you, visit http://cobragolf.com/dealer-locator
COBRA releases AMP CELL junior driver
April 30, 2013 - 11:19pm
Posted by:
John Kim
john.kim's picture
Putter Wheel
The simplicity and the effectiveness of Putter Wheel makes it a great fit for all golfers.

 

Several times per week, I am contacted by someone who has the "next great ______" in golf. From high-tech swing analyzers to the latest, greatest app - there is no shortage in my inbox (or closet) of the ultimate game-changer for the everyday golfer. In truth, though I don't think I've come across too many 'bad' products, I haven't really found too many that I'd adopt for my practice sessions. Until now. 
 
I was recently introduced to the Putter Wheel by a friend - it's a new putting aid that could become one of the best and most innovative products to come along in a long while. The idea actually is very simple and basic; maybe too simple and basic I thought. I mean, a pseudo ball that wobbled if not struck with the proper face angle and path; who couldn't think of that?  No one apparently. Well, someone finally did - and I'm really glad for it. 
 
This putting aid is designed to train your stroke, instill better confidence via enhanced visualization and even includes a special alignment marking tool for your ball for when you are out playing on the course. The weight and feel are very much like a golf ball - but the roll is fully a tool for instruction feedback. It is small enough to fit into your pocket, much less your golf bag, and it's so elementary, you do not need instructions (though they are included) to start utilizing right away.
 
But in truth, I don't REALLY care how it looks, how it acts, or even the feedback it provides. There's only one question that matters at all. Does it work for my game?
 
I'm a pretty good putter - streaky like most - but certainly a better short game player than ball striker. That said, I'll know pretty quick if a putting aid actually improves my stroke. And that's why we buy these anyways, right?
 
I stopped by a local course recently with a Putter Wheel and headed directly to the practice green. First, I spent about 20 minutes just practicing as I always do. Felt pretty good I thought. Took 10 putts from about ten feet. Made six of them. That's solid, right? Then I pulled out the Putter Wheel and practiced with it. My stroke was apparently not as good as I thought. The Putter Wheel wobbled immediatley off my stroke. Something was amiss. I focused on a stroke that would get a better roll.  I found it after about ten minutes.  I tried my 10 putt drill again.  I made 8. But even more, my stroke was more pure. The 'hit' felt right. I could definitely take that stroke on the course and shoot lower scores. Most people agree that confidence is a huge part of putting. This item will increase that tenfold for me.
 
So yes, it's small and easily portable. It's a good price point. And I really think it's going to make me a better putter. Also, I really think it's going to make me a better putter. (I know I said that, but it's worth repeating because it's the main point of any instructional aid, right?)
 
It's a new product, and I get the feeling in time you're going to hear a great deal about it from many teaching, and even playing, professionals. But in the meantime, it'd be worth your while to check it out and be one of the first to employ it to help your game. When you're staring down that next crucial eight-footer on 18, you'll be glad you did. 
 
Putter Wheel could get your putting on track
Adams Golf Idea Super DHy driving hybrid
Courtesy of Adams Golf
The Adams Idea Super DHy driving hybrid is shaped like an iron and contains Adams' Velocity Slot Technology on the sole to help provide higher ball speeds.

Given the vast array of drivers, fairway clubs, hybrids and irons in the Adams Golf arsenal, it might seem like there's no room for anything else. Ah, but there is.

Adams has unveiled the Idea Super DHy – a driving hybrid for low- to mid-handicap players.

Merging the unique attributes of a hybrid and a traditional long iron, Adams says the Idea Super DHy is designed to provide the extra distance and forgiveness of a hybrid along with the shot-shaping control and workability of a long iron.

''We set out to design this club as an easier-to-hit alternative to most of the utility clubs on the market,'' said Director of Global Product Management Michael Fox. ''Tour players consistently rave about its versatility and how ideally it launches the ball, with several asking if we can make them a full set of DHy irons.''

The heads of the DHy hybrids are shaped somewhat similarly to muscleback irons, and contain Adams' Velocity Slot Technology (VST) – a slot cut into the sole to give the face more flex and provide higher ball speed. This effect is enhanced by an ultra-thin, maraging steel face.

In addition, the DHy hybrids feature bulge and roll face technology, which isn't found in any other utility clubs or driving irons, to improve forgiveness and shot dispersion. 

The Idea Super DHy comes in lofts of 18, 21, 24 and 27 degrees in right-handed models, and 18, 21 and 24 degrees in left-handed models. The standard shaft is the Matrix OZIK hX3 White Tie shaft in R, S and X flex. The club will be available at retail on May 15, and carry a suggested retail price of $199.99 per club.

Also launching the same day is the Idea Super 9031 hybrid, which boasts a Cut-Thru sole slot with a refined crown slot for faster ball speeds compared to non-slotted hybrids and traditional long irons. Its ultra-thin 455 stainless steel clubface produces a trampoline effect approaching the USGA limit.

The Idea Super 9031 hybrid comes with a Mitsubishi Diamana D+ 82-gram shaft (R, S and X flex) and offers lofts of 16, 18, 20 and 23 degrees in right-handed models. Lefties have the option of 18- and 20-degree models, and these clubs carry a suggested retail price of $199.99 per club.

For more information on Adams clubs, visit www.adamsgolf.com or see the Adams brand pages on PGA.com

 

Adams adds Idea Super DHy driving hybrid
April 29, 2013 - 9:43pm
Posted by:
John Holmes
john.holmes's picture
Ping Nome TR putter
Courtesy of Ping Golf
The Ping Nome TR putter features True Roll variable-depth grooves, which are deepest in the center of the face and get gradually shallower toward the edges.

In the spring of 2012, Ping Golf rolled out its Nome putter – a mallet-style high-MOI flatstick designed to be easy to aim and stable throughout the stroke.

A year later, the company has issued a TR version of the Nome, which features Ping's True Roll variable-depth grooves. The grooves are deepest in the center of the face and get gradually shallower toward the edges – this, Ping says, helps to makes the ball roll the same distance regardless of where on the face the putt is struck.

"Variable-depth grooves have caught on exceptionally well with the average golfer and with many Ping tour pros," said Ping Chairman and CEO John A. Solheim. "In addition to precision-milled grooves, the Nome TR's distinctive alignment bar with a contrasting sightline gives golfers added confidence to sink more putts. The combination of distance control, accuracy and extreme forgiveness will be exciting to golfers. Plus, they're able to optimize the fit by choosing a standard or adjustable-length shaft."

The semicircular head shape of the Nome TR is similar to that on the original Nome, but there are some significant differences. For one, the TR version features a non-glare black matte finish, while the original Nome model comes with a "nano-nickel" satin finish.

And for another, the alignment aid on the crown of the new Nome TR has a large white alignment bar with a contrasting black sightline down the middle. The original model has a black alignment bar with a white sightline, but Ping says the black head combined with the white aligment bar makes the sightline stand out for easier alignment.

The head on the Nome is made of lightweight aircraft aluminum with tungsten-composite sole weighting. This combination, Ping says, helps to optimize the Center of Gravity and keep the putter steady during the swing.

The Nome TR comes in three different shaft bends to fit every type of stroke: Straight, Slight Arc or Strong Arc. Additionally, the Nome offers the option to include a USGA-approved adjustable-length shaft that telescopes from 31 to 38 inches by using a Ping wrench.    

The Nome TR is the second putter to include True Roll technology, following a dozen models in the Scottsdale TR line. The Nome TR will be available at retail in mid-May for $305 with a fixed-length shaft, and $340 with an adjustable-length shaft.

For more information on Ping clubs, visit www.ping.com or see the Ping brand pages on PGA.com.

 

Ping Nome TR putter features True Roll grooves
Kikkor Masterer
Kikkor
The Kikkor Masterer shoes above sold for $1,025 in an eBay auction. Every penny will be sent to charity.

 

 
Kikkor explained that 100 percent of the proceeds would go to the charity of the purchaser's choice. 
 
The starting bid on the one-of-a-kind shoes via eBay, was $200. The "buy now" price was $5,000.
 
Our friends at Kikkor sent out a press release today to say the final price on the shoes came in at $1,025, which, if you've seen these puppies (look above), is an absolute steal -- luckily, all of that is going to a great cause.
 
Here's the press release from Kikkor:
 
Vancouver, Canada, April 24, 2013 -- The Limited Edition Kikkor Masterer pair of golf shoes, hand painted by Social Statement, recently auctioned for a final price of $1,025 to the winner, Ross Sheard. 100% of the proceeds were donated to Canucks for Kids Fund, Sheard’s charity of choice.
 
It is perhaps the most epic golf shoe Kikkor has ever made, maybe even the most epic golf shoe ever made. The Limited Edition Kikkor Masterer was hand painted by Social Statement, featuring two of golf’s most notable Masterers, Jack and Arnie, along with the unmistakable Masters Leaderboard, and unique Kikkor-Masterer branding. The was only one pair made, but most notable, 100% of the sale went to the charity of the buyer’s choice.
 
“We wanted to create something that was exceptionally unique to the Masters, rather than a simple pair of green and yellow shoes,” explains Kikkor Founder, James Lepp. “In my mind, there’s nothing much more unique than a hand-painted pair with 100% of the proceeds going to charity.”
 
The Kikkor Masterer shoes were auctioned off on eBay, ending on April 17th, with Ross Sheard winning the bid at $1,025. Sheard describes his rationale behind the bid, “I decided to bid on the shoe first and foremost because I knew the money was going to a good cause, whether I won it or not. Secondly, the shoes are the most unique golf thing I have ever seen, and instantly had visions of what they would look like in an encasing of some sort for years to come.”
 
When asked why he selected the Canucks for Kids Fund as the charity, Sheard responded, “The Canucks for Kids Fund represents everything you'd like in a charity. It dedicates itself to providing support for children's health and wellness, they help develop for grassroots hockey, and heavily promote and encourage education in our wonderful province of BC. As a former junior hockey player, I personally know how much it costs to support your love for the game, and anything to help the kids out is fantastic. Not to mention, I am a Canucks fan through and through.”
 
Shane, the artist behind the Kikkor Masterer and Social Statement, stated, “I am honored Kikkor Golf reached out to me on this project knowing the proceeds would benefit such a worthy cause. Art and charity work in harmony. They are both mediums that transcend language, ethnicity and culture. To know my talents can bring people together for a worthy cause is humbling.” Talks between Kikkor Golf and Shane have already begun regarding other one-of-a-kind shoes.
 
To conclude, Lepp from Kikkor Golf explains, “At the end of the day we couldn’t be more pleased with how things turned out. The Kikkor Masterer pair looks stunning, the winning bid exceeded our expectations, and the chosen charity of Canucks for Kids Fund is close to our hearts.”
 
Follow T.J. Auclair on Twitter, @tj_auclair.
Limited-edition Kikkor Masterer shoes sell for $1,025
April 25, 2013 - 1:03pm
Posted by:
T.J. Auclair
tj.auclair's picture
SeeMore
SeeMore
One feature that stands out on all SeeMore putters is the alignment of two parallel lines with a centered red dot that sits on top of the putter's heel, just behind the shaft.

 

SeeMore, a company based out of Franklin, Tenn., are the makers of some of the most interesting looking, and most effective putters you'll ever see.
 
In 1999, the late Payne Stewart won the U.S. Open at Pinehurst No. 2 using a SeeMore putter. Zach Johnson has been a longtime SeeMore user and won the 2007 Masters weilding a SeeMore wand.
 
While SeeMore produces several putter models in blade and mallet varieties, the one feature every SeeMore putter has in common are the two white lines with a red, centered dot that sits on the top of the putter, just behind the shaft.
 
The idea is that once you address the ball to hit a putt, your alignment is correct if when you look down, the putter shaft aligns perfectly in the middle of the two white lines, hiding the red dot.
 
Recently, we had a chance to sit down with SeeMore Co-Owner and CEO Jim Grundberg for a little Q&A to learn more about SeeMore putters.
 
PGA.com: Can you explain the design of your putter to our readers? Specifically, talk about the red-dot alignment that sits right behind the shaft. 
 
Grundberg: SeeMore is known for the simple alignment system where the player hides the red dot on the top of the heel of the putter behind the shaft of the putter. When the two parallel lines on either side of the red dot (always white or black) are perfectly lined up on either side of the shaft as the player is looking down at address, and the red dot is hidden, the putter face is square to the target, and the putter is square to the player's posture and set up. This allows the same consistent stroke every time. 
 
SeeMore calls this system RifleScope Technology, or RST. It's like locking radar onto a target. And this simple reference point allows the player to self correct as needed to make sure that the putter is in the same position for every stroke, eliminating variables and allowing practice time and time on the course to be more productive and enjoyable, leading to improved scores.
 
PGA.com: Your putter has had success at the highest level. The late Payne Stewart -- it might be fair to say -- put the putter on the map when he used it to win the 1999 U.S. Open at Pinehurst No. 2. Zach Johnson won the 2007 Masters with your putter. First, how satisfying is it to see your product get results at the highest level? And secondly, how did the popularity of your products grow as the result of those victories?
 
Grundberg: For a small independent brand like SeeMore, where all we focus on is putting improvement, it is ultimately very gratifying to see two of the greatest final-round putting performances and most satisfying wins in U.S. Open and Masters history involving our putter. And certainly each victory on tour leads the club pros, teaching pros, and average golfers to take notice that this is a game-improvement technology that leads to better putting.  
 
But the best testimonials then come from those average golfers themselves, who are able to execute the same simple system and get the same great results. They tell their friends, or their playing partners see their improvement, and word spreads. This is the way SeeMore is growing. And it is also being driven by a team of believers who are certified fitters and instructors at the club and store level. But more on that later.
 
PGA.com: There's a whole fitting system involved with SeeMore putters. What does that entail?
 
Grundberg: We understand that golfers all have their own ideas about what shapes and specs they like. We provide guidance and pretty in-depth fittings for those that are open to change, those who really want to find the best putting of their lives. And we provide a wide variety of options, and looks, literally something for everyone, but all with our own unique and patented RST alignment system.  
 
That is what separates us. And we custom assemble all of our putters at our headquarters in Franklin, Tenn., and we will literally build anything our customers want. We are totally custom built for those who want that. Custom lengths, lie, grips, swingweights, overall weights, headcovers, we love to help golfers create the best putter they've ever owned.
 
PGA.com: Where can people get more information about going through a SeeMore putter fitting?
 
Grundberg: Our web site, SeeMore.com, is pretty extensive and we also identify the growing list of our certified instructors (who will combine a tour-level putting lesson with a world-class putter fitting), and other certified club fitters. This is the team that is fully trained to give every golfer the SeeMore studio and tour experience. 
 
The team of PGA teachers and instructors that are going through our instructor certification process is nearly 300 strong worldwide, with another group of certified fitters at the store level who do not offer full instruction like the teachers but are certified in helping golfers find the right SeeMore and the proper fit. 
 
SPi is about a year old, and the response from instructors and students and customers has been fantastic. We also have a SPi forum along with SPi blog linked to our site, which deals with all things putting and draws upon the knowledge of our full global base of certified instructors to help students find everything they might be looking for.
 
PGA.com: Word has it that SeeMore's customer service is second to none. How important is that in a business as competitive as the golf equipment industry?
 
Grundberg: We believe we have the best technology in the putter world with our simple alignment system. And we believe it is proven, or validated, with dozens of tour victories and two major championships, all without having any endorsement deals with any of the players.  
 
They play SeeMore because they believe it makes them better. But our greatest asset is that our No. 1 goal as a company is to become known by our consumers and our trade partners for a level of service that is above and beyond expectations in every way. We will personally interact in a timely manner with every single customer who reaches out to us. We care. We love the dialogue. We truly enjoy helping golfers find something they love and helping them find more enjoyment in the game. We never rest in this pursuit.
 
PGA.com: Talk to us a little about your current offerings -- both equipment and accessories.
 
Grundberg: On the equipment side, we have the most extensive putter offering in the world.  
 
Our entire lineup is best viewed on our website for starters. All of our putters feature milled faces for the ultimate in feel and precision. Our prices range from $150 to $400+.  
 
We start with face milling, with our $150 and $165 offerings, then move to Precision Tour milling in our $175-$195 offerings, which includes milling other key parts of the putter for even more perfection. And then we have models which move toward a combination of 100 percent milled investment grade metals and multiple materials and custom milling patterns for the ultimate in feel, perfection, beauty, confidence, and pride of ownership. These are the $250-$500 putters.  
 
They are the most perfect, beautiful putting instruments in the world, and the golfers who can make this type of investment will find putting nirvana. To point out two of our newest offerings, the PTM Precision Tour Milled line (PTM1 and PTM3), as well as the Precision Tour Milled xSeries, are a new generation of milled putters which we have been able to engineer so that they are able to still sell for $200 or less.  
 
We are very proud to offer this new line. And our new zSeries Tour Limited putters at the high end offer an exciting new head design, and also the ultimate personal fitting experience with each 100 percent milled putter also offering included weighting options for the golfer to be able to customize swing weight, and toe release dynamics, to meet individual needs. And as mentioned before, every putter can be custom ordered with a wide variety of grip and headcover sizes and colors, which our customers love.
 
To learn more about SeeMore putters, click here.
 
You can also visit SeeMore on Facebook and Twitter (@SeeMorePutters).
 
 
Follow T.J. Auclair on Twitter, @tj_auclair.
SeeMore putters make proper alignment simple for all golfers
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