Equipment

Alial Fital
Alial Fital
Alial Fital is a clothing line created from scratch by former NFL quarterback Gibran Hamdan.

 

If you follow the PGA Tour at all, you're familiar with Bo Van Pelt. And rightfully so as Van Pelt is almost always in contention and currently the No. 26-ranked player in the world (though he's spent many weeks inside the top 25).
 
When you see Van Pelt on TV -- or in person -- chances are you've also noticed his snazzy, stylish polo shirts. They're from a company called Alial Fital (Ah-lee-all Fit-ahl).
 
The story behind Alial Fital is probably unike any other you've heard before.
 
The founder/creative director is a gentleman by the name of Gibran Hamdan. Prior to entering the world of clothing design, Hamdan had a six-year career as an NFL quarterback with the Washington Redskins, Seattle Seahawks, Miami Dolphins, Buffalo Bills, San Francisco 49ers and Amsterdam Admirals (NFL Europe). Hamdan played his college football at the University of Indiana.
 
Hamdan said his time spent in the NFL was as a back up, but his career in football wasn't without some highlights.
 
"I think highlights in my football career have to include being named Big Ten Player of the Week against Wisconsin where I led a 22-point second half comeback after being intercepted by Jim Leonhard," Hamdan said. "Jim became my good friend in the NFL and was actually the one whom, while watching the Masters in 2011, pieced together that Bo Van Pelt had become a customer of Alial Fital. Getting drafted by the Washington Redskins (2003) and being the NFL Europe MVP with the Amsterdam Admirals are up there too."
 
When Hamdan stepped away from football in 2010, Alial Fital was born -- interestingly -- out of curiousity.
 
"After I retired, I began messing around with my wife's sewing machine and checked out YouTube videos," said Hamdan, whose wife Jenny is the granddaughter of former longtime Minnesota Vikings head coach Bud Grant. "After learning the basics, I was determined to learn how to sew a dress shirt from scratch. I read books and in fact taught myself pattern making and grading and eventually successfully sewed my first custom dress shirt from scratch. 
 
"During the process I realized there was a product that I wanted but couldn't find -- something that combined the style of a dress shirt collar and the comfort of a polo," Hamdan added. "Essentially, a super comfortable piece that was versatile enough to stand on its own but under a blazer would give the impression I was wearing a dress shirt all the while wearing the most comfortable shirt I own."
 
Hamdan tells us he was always into fashion, which caused him some playful grief from teammates in NFL locker rooms.
 
"I had always been into fashion and art," Hamdan said. "I actually wrote a fashion blog for Brooks Brothers in my final year with the Buffalo Bills, chronicling my teammates road trip outfits. You can imagine the ribbing I got from teammates and around the locker room. The great thing about it is that football locker rooms are an interesting environment -- while my teammates gave me a hard time initially, especially when I would wear suits to regular work days, eventually they realized through the years that it was something I took seriously and was interested in. So they stopped giving me a hard time and started asking for advice."
 
Back to Van Pelt for a second. As Hamdan noted, Van Pelt was a fan of the company -- wearing the shirts on the PGA Tour -- before he became an official endorser. 
 
"Bo was one of our best customers during our first year and, I didn't realize it at the time, he was a top-25 golfer in the world," Hamdan said. "At the end of the year he sent me an email and loved the product so much he asked me to sponsor him. Our golf-specific polos were then launched in 2011 and we can now proudly boast that we are the only American-made brand sponsoring a top-25 American golfer."
 
If you're like me, you're probably wondering where the unique name "Alial Fital," comes from. Well, there's some big-time significance to that, Hamdan explained.  
 
"After sewing the first sample I launched AF, named after my parents Laila and Latif -- spelled backwards -- who persevered through a ton of adversity, including losing our Kuwait home in the first Gulf War while we were on vacation in San Diego (Hamdan lived in Kuwait for six years from age 3-9)," he said. "I then set about researching American-made production capabilities and building a website (www.afpolos.com) from scratch."
 
Currently, Alial Fital makes all of its products in Los Angeles. And if you get your hands on an Alial Fital shirt it's pretty special -- Hamdan produces only 100 of each style with no reproductions ever.
 
"Once our styles are gone they are gone, so a customer knows they are truly receiving a one-of-a-kind piece," Hamdan said.
 
Down the road, Hamdan says, there are plans to expand Alial Fital.
 
"Alial Fital is named after my parents so it's fair to say I have big plans to grow it into something special," he said. "However, I am very meticulous and focused on the customer experience and how we treat people that come in contact with us. I could certainly go to China and start to mass produce a bunch of styles and throw our logo on it but that's not my vision. My father always stressed patience and that is something I've tried to instill in my brand. We are going to grow organically and focus on innovation and staying ahead of the curve in regards to design and customer service -- that's really the only way we can compete."
 
To learn more about Alial Fital, visit www.alialfital.com.
 
You can also check Alial Fital out on Facebook and Twitter, @alialfital.
 
Follow T.J. Auclair on Twitter, @tj_auclair.
Alial Fital -- a special brand with a special story
PUMA's Zero Limits
PUMA
PUMA's Zero Limits golf shoe.

 

PUMA has long been known as one of the younger, flashier apparel and footwear lines in golf. Look no further than PUMA endorser/posterboy Rickie Fowler, who is routinely the easiest player to pick out on any golf course.
 
Along with its colorful and bold offerings, PUMA also offers some fantastic gear for those seeking a more refinded look without sacrificing the comfort they've come to expect from PUMA.
 
That's where the Zero Limits shoe comes into the picture, which PUMA calls, "the regular golf shoe's fancy tuxedo equivalent."
 
Offered in a black-white-cherry tomato or white-black-PUMA silver scheme, these shoes are perfect to wear with both shorts and slacks.
 
Here is the description of the new PUMA Zero Limits:
 
The footwear choice that'll impress even the snooty golf club members. All luxe, premium leathers, the Zero Limits -- which keeps things classy in a refined black and white palette -- is the regular golf shoe's fancy tuxedo equivalent. There's some pretty cool tech to it, too: the shoe's TPU forefoot and heel are connected by a carbon fiber shank in the shoe's DUO FLHT Chassis, which provides stability for the golfer yet still allows for torsional movement. Grippiness comes in with 14 replaceable S2Quill spikes along with molded S2QuillTec spikes. And then there's the cushioning, the breathability, the waterproof-iness... we'll stop there. Let's be honest -- we had you at snooty golf club, didn't we.
 
Features:
- Luxe, premium leather upper
- 14 replaceable S2Quill spikes for maximum grip, paired with directionally molded S2QuillTec spikes for added green-friendly traction
- DUO FLHT Chassis, featuring TPU in the forefoot and heel connected by a carbon fiber DUO FLHT XRS Shank for optimum power, leverage, and control
- Decoupled heel construction with flex grooves for shock absorption and a smooth heel-to-toe transition
- Compression molded EVA cushioning in the forefoot and heel, with strategically-placed EverFoam cushioning at the heel for a comfortable fit
- Breathable OrthoLite sockliner for optimum fit and comfort
- stormCELL designation for highly functional, durable materials with waterproofing guaranteed for two years
- PINS (Performance INsert System by Pride) technology for a lower-to-the-ground construction that provides more immediate response for a more consistent swing
- Men's performance last to accommodate a wide variety of golfers
- Lace closure for a snug fit
- PUMA Formstrip at lateral and medial sides
- PUMA Cat Logo at tongue, forefoot, and heel
 
The PUMA Zero Limits golf shoes retail for right around $200. To learn more about the Zero Limits shoes and all of PUMA's other golf offerings, click here.
 
Follow T.J. Auclair on Twitter, @tj_auclair.
PUMA's Zero Limits shoe a 'tuxedo equivalent' to regular golf shoes
Bushnell Tour Z6 Wingman Pack
Courtesy of Bushnell Golf
The Bushnell Tour Z6 allows golfers to instantaneously zero in on flags up to 450 yards away, with up to 18-inch accuracy.

The 2013 Tour Z6 Wingman Pack is Bushnell's newest golf laser rangefinder. It's also the latest Bushnell product whose sales benefit the Folds of Honor Foundation.

"Building off the great success of the original Patriot Pack, we are ecstatic to provide consumers with this Tour Z6 Wingman Pack and are pleased to add another product to the mix that will support Major Rooney's incredible foundation," said Phil Gyori, managing director for North America. "For as long as consumers continue to look for ways to support the Folds of Honor Foundation and gravitate to Bushnell's industry-leading products, we'll be privileged to be a partner and support the foundation."

Extra-small but extra-powerful, the Tour Z6 is Bushnell’s most technically advanced rangefinder, which allows golfers to instantaneously zero in on flags up to 450 yards away, with up to 18-inch accuracy. Featuring 6x magnification (objects appear 6 times closer) through a premium lens coatings for superb optical quality and adjustable diopter setting, the Tour Z6 includes Vivid Display Technology (VDT) for clear sighting in all lighting conditions.

The Tour Z6 comes with a two-year warranty. And long with the rangefinder itself, the Wingman Pack includes a limited-edition Bushnell Golf/FHF embroidered microfiber golf towel, premium carrying case and battery for a suggested retail price of $399.

Earlier this year, Bushnell unveiled two new Patriot Packs featuring the Tour v3 and Tour v3 Slope rangefinders. The all-new Patriot Packs come equipped with a Tour v3 or Tour v3 Slope, Bushnell and FHF bag tag, protective carrying case and exclusive Bushnell Golf and FHF-branded golf tees with a suggested retail price of $299 (Tour v3) and $399 (Tour v3 Slope). 

Founded by Maj. Dan Rooney in 2007, the Folds of Honor Foundation provides educational scholarships to the spouses and children of service members disabled or killed during U.S. military service. Rooney, a former F-16 pilot who served three tours in Iraq, founded Folds of Honor Foundation to ensure that families of fallen service men and women are never left behind.

In addition to the contribution, Bushnell has partnered with country music star Craig Morgan on a donation download program benefitting the Folds of Honor. A 10-year veteran of the U.S. Army, Morgan wrote and dedicated a song titled "What Matters Most" to the heroes Folds of Honor Foundation supports. The track, a tribute to the millions of service men and women who defend America's freedom, parallels the stories of so many who have lost loved ones on the field of battle. For each download of "What Matters Most," Bushnell will donate $1 (up to $10,000) to the Folds of Honor.

To learn more about Folds of Honor, visit www.foldsofhonor.org. For more information on Bushnell, visit www.bushnellgolf.com.

 

Bushnell Tour Z6 Wingman Pack benefits Folds of Honor Foundation
Oakley Flak Jacket XLJ, G30 Iridium
Oakley
The Oakley Flak Jacket XLJ, G30 Iridium golf-specific sunglasses are perfect for enhancing the details of a golf course.

 

Most of the sunglasses worn by players on the PGA Tour are made by Oakley. And it's not just because the glasses look cool. Believe it or not, they can help your game.
 
Oakley's G30 Iridium lens promises to provide more detail, more definition and more depth perception so you can analyze the slope and see the smallest variations in grass grain.
 
Here's what Oakley has to say about the glasses, which are offered in the Flak Jacket XLJ style in the colors Polished Black and Polished White:
 
You’ll have the performance of razor-sharp vision that helps you avoid the bunkers and the rough, along with balanced light transmission that lets you read every nuance of the green and precisely gauge ball speed. World-class golfers consider Oakley eyewear to be essential equipment, so if you really want to improve your game, don’t stop at the right club. Get the right lens: Oakley G30 Iridium.
 
The golf environment challenges your vision in very specific ways. We engineered the G30 Iridium lens with precisely balanced light transmission to give you the best possible clarity, contrast and depth perception on the course. For us, lens tints are a science and an art, and every aspect of G30™ Iridium® was designed to maximize your vision for the game.
 
Think you know where the pin is? If you’re looking through ordinary sunglass lenses, you’re probably wrong. Inferior lenses can magnify what you see and fool your brain into thinking the hole is shifted from its true position. They can also corrupt clarity, and with all the eye fatigue, you may as well add a penalty stroke to every hole. We solved those problems with High Definition Optics (HDO).
 
Oakley HDO is a collection of patented technologies that ensure precise, accurate vision with razor-sharp clarity. We developed HDO for the world’s best athletes and for action sports where visual fidelity is the difference between going home with a medal and going home with a body cast. With HDO, you’ll see everything exactly where it is, and you’ll get the added benefits of unrivaled impact resistance and 100% UV filtering.
 
Oakley G30 Iridium is also available in a premium HDPolarized version that eliminates 99% of reflected glare.
 
The Flak Jacket XLJ frames provide superior comfort and -- aside from the enhanced details of the course you'll no doubt enjoy -- you won't even know you're wearing sunglasses.
 
To learn more aboout the Flak Jacket XLJ and the G30 Iridium lens, which retail for $150, click here.
 
Follow T.J. Auclair on Twitter, @tj_auclair.
Oakley's golf-specific, G30 Iridium lens perfect for the course
Cobra AMP Cell Pro driver
Courtesy of Cobra Golf
The red, white and blue Cobra AMP Cell Pro drivers will come complete with all the features found in the regular AMP Cell Pro drivers – most significantly Cobra's MyFly Technology.

With the U.S. Open coming up fast, Cobra has unveiled plans to release a limited edition of its AMP Cell Pro driver decked out in red, white and blue. 

The tri-colored drivers will be available on June 1, but only 600 will be made. Each will be marked with a '1 of 600' decal on the sole for authenticity. 

''We love driving excitement around our brand with limited edition products,'' said Cobra Director of Product Marketing Jose Miraflor. ''The golfing community is so patriotic, especially around the U.S. Open. We felt it was the perfect time to introduce a limited edition color to our AMP Cell Pro Driver line.'' 

The patriotic powersticks will come complete with all the features found in the regular AMP Cell Pro drivers – most significantly Cobra's MyFly Technology, which allows golfers to optimize their distance and trajectory by selecting among several lofts with a simple wrench. 

Cobra's E9 Face Technology with dual roll provides an elliptical face shape with a canted bulge and roll that improves both distance and accuracy on mis-hits from heel to toe and above and below the centerline. Advanced Material Placement and Cell technology work together to enable a 12 percent larger face for faster ball speeds and more stability, even on mis-hits. 

The Cell band, which wraps around the crown, shows golfers where the bulk of the head's weight is distributed and helps position the Center of Gravity for the kind of ball flight low handicappers prefer.

The red, white and blue driver is available in Stiff and Regular flexes and features an Aldila RIP Phenom shaft. The grip, headcover and even the wrench match the head's patriotic color scheme. The driver carries a suggested retail price of $499.

For more information, visit www.cobra.com or see the Cobra brand pages on PGA.com.

 

 

 
Cobra to release red, white and blue AMP Cell driver
Nike Verdana women's golf clubs
Courtesy of Nike Golf
The Nike Verdana set of women's golf clubs is a "total game solution" that includes 11 lightweight clubs that takes distance gapping, trajectory and spin profiles into account.

Designed from the grip down, the new Verdana line is the lightest women's set Nike Golf has ever produced. 

Nike describes the Verdana set as a "total game solution" that includes 11 clubs: a driver, 3-wood, three hybrids, 7-iron through pitching wedge, sand wedge and putter, along with a matching carry bag. This full-set design takes distance gapping, trajectory and spin profiles into account, producing a set engineered just for women.

"The set was designed specifically for female athletes looking to maximize distance and control," said Tom Stites, Nike's director of club product creation. "With this ultralight set, slower swing speeds can now gain more distance without sacrificing control the course demands."

The Verdana driver features a full-sized 460cc head with additional loft for higher trajectory. The 18-degree 3-wood features a low center of gravity in a large-breadth profile for more forgiveness and easier ball striking. 

The hybrids – a 4-hybrid with 24 degrees of loft, a 5-hybrid with 27 degrees of loft and a 6-hybrid with 30-degrees of loft – feature wide soles and deeper iron-like faces with a slight offset. These characteristics, Nike explains, allow more forgiveness from a variety of angles and lies.

The irons and wedges include a wider sole design and larger face profiles to help improve contact. The faces also are of variable thickness, which helps to improve shots even when mis-hit. And the Verdana putter is a classically shaped blade with a 33-inch shaft.

The Nike Verdana carry bag boasts a lightweight ergonomic design for ease of use, even weight distribution and improved comfort. The bag is designed to be used on a cart but includes a stand and dual straps for easy carrying.

The clubs are available in standard and petite (minus 1 inch) lengths, and are available now. They carry a street price of $899.99 per set.

For more information on Nike Golf clubs, visit www.nike.com or see the Nike Golf brand pages on pga.com.

 

 
Nike Verdana club set for women is light and fast
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