We (PGA.com) get multiple press releases every day - too many to post typically - but nevertheless, important ones designed to incrementally grow the game on a local, regional or national level.
I stopped myself today to really open one up and read it - to give it a critical eye and test whether the courses are marketing themselves and their programs effectively.
As luck would have it, the release I chose is about a golf clinic a continent away and designed for women. No real help, huh?
But upon reading it, it made me wonder if there was anything similar in the Atlanta area - because this is definitely something I'd encourage and even sign my wife up for. Learn golf, shop a little (very little I hope...for my wife (only)), lunch, contests and a nice goodie bag to boot (the value of which already exceeds the cost of the clinic, and all lower than one round of golf!
Oh and look - What a perfect opportunity to tell you about our new PGA clinic/events/programs search tool that can connect you to great golf programs in your area! (Click here)
In all seriousness, there are so many great opportunities for people who have an interest in learning golf - to go out and learn golf. And for women, the upside and opportunities seem endless. Golf courses are targeting you as the next great market....take advantage of this!
Here is the release I opened today - from a course/resort in Corning, Calif.
Corning, CA- Sevillano Links at Rolling Hills Casino Resort will host its 5th Annual Girls Club: Golf Fore a Cause Clinic on Saturday, September 29. Women 18 and older will participate in a fun-filled golf clinic from 9:30 a.m. until 2:30 p.m. at the Sevillano Links range & practice center (located directly behind Rolling Hills Casino & Resort at I-5 in Corning, CA). The clinic is designed for women who want to learn the fundamentals of golf in a fun and relaxed environment and with an opportunity for networking, and celebration too. Experienced teaching pros will provide instruction on all aspects of golf-long and short game, chipping and putting.
Besides quality golf instruction, participants will enjoy perusing a gallery of boutiques stocked with fashionable women's apparel and products (i.e. active wear, accessories, beauty & cosmetics, gift items, health & wellness services). In addition, the Pacific Women's Golf Association (PWGA) will be on site to share membership information for those seeking deeper engagement in the game of golf. The day will culminate with a scrumptious lunch.
The $60.00 registration fee includes the Course of Action Golf Clinic, Tee Party and Boutique Open, Fairway to Food Luncheon, Celebrate Golf-Celebrate Life Raffle and Presentation, a goodie bag and a pair of Paula Creamer Collection sunglasses by Sundog Eyewear. Register now http://tickets.ticketforce.com/eventperformances.asp?evt=1058. For more event details call the golf shop at (530) 528-4600.
The Girl's Club clinic benefits Girls Inc. of Northern Sacramento Valley, a non-profit organization which prepares and empowers girls to lead successful lives http://girlsincnsv.org/ and is sponsored by Rolling Hills Casino with the supporting endorsement of St. Elizabeth Community Hospital, Enjoy Magazine, and golf initiative Doctors Orders: Play Golf. Sevillano Links is a proud supporter of the PGA of America's Golf 2.0 player development initiatives including Get Golf Ready.
It is through the vision of the Paskenta Band of the Nomlaki Indians that Rolling Hills Casino & Resort continue to support initiatives that benefit others in the local community and beyond.
To learn more about golf opportunities at Sevillano Links including tee times, stay & play getaways, tournaments & corporate outings plus PGA & LPGA lesson programs and clinics, visit: http://sevillanolinks.com/. For more on Rolling Hills Casino Resort and its more than 800 slots and popular table games, several dining options, on-site hotel accommodations (The Inn at Rolling Hills and The Lodge-Vagabond Inn), RV Park & Travelers Center, pet care services, and nearby Clear Creek Sports Club, please visit: http://www.rollinghillscasino.com/.