Graham DeLaet signs endorsement deal with Puma Golf
Courtesy of Puma Golf
Graham DeLaet has signed an endorsement deal with Puma Golf, the company announced Thursday. The fast-rising Canadian star will wear apparel and accessories from Puma Golf's Spring/Summer 2014 Collection.
His 'go-to' polo will be the Golf Tech Polo, featuring coolCELL technology for its combination of moisture-wicking properties and anatomically placed airflow for temperature regulation. Breathable mesh panels in the center of the shirt's back offer superior ventilation to one of the body's sweatiest zones while the three-button placket and self-fabric collar provide classic golf style.
DeLaet will kick off the 2014 season at the Farmers Insurance Open later this month, and will play in red and white – Canada's national colors – every Sunday on the PGA Tour. Puma Golf will support DeLaet's signature Sunday look by sharing photos socially using the #CanadianSunday hashtag.
In 2013, DeLaet finished second at the Travelers and Deutsche Bank Championships, and had 11 top-25 finishes. He ended the year ranked 36th in the world.
''PUMA Golf is a great fit for me and I couldn't be more excited to be part of the team,'' said DeLaet. ''I have always been a fan of the brand and the innovative combination of function and fashion they bring to the game. Their unique style is matched with top-performing gear that will undoubtedly help improve my game, and I look forward to represent PUMA Golf on Tour in 2014 and beyond.''
DeLaet also will be featured in Puma Golf's 2014 campaign through print, online and social ads as well as in-store signage alongside Rickie Fowler, Jonas Blixt, Jesper Parnevik and Blair O’Neal, and the campaign will highlight DeLaet's key looks from each collection. The first two looks of the Spring/Summer 2014 Collection are available at retailers and online now, while the next offering, with fresh styles and colors, will be available at retail Feb. 1.