We are in the information age, especially in professional sports. And though golf is known sometimes as a late adopter, it can't stop the influx of technology that's being used to perfect the games of the top players.
We all know about the TrackMan, but now a new technology is looking to improve how golfers measure their exertion on the course. This is something that has never been done before, since wearable tracking bands are not allowed during competition.
Fortune.com has the story of Under Armour finding a way to circumvent that by eqipping their signature golfer, 23-year-old Jordan Spieth, with "smart shoes."
All told, Spieth racked up 54,000 steps during his four rounds at The Open, which comes to about 13,500 per round. For perspective, the "average" person who wears a tracking band is recommended to walk between 7,000-10,000 steps per day, though the disparity is not surprising considering the average person is not likely to walk around a field for five hours straight.
But Under Armour is not stopping at shoes. The story continues with the incredible lengths the partnership has gone to to track the training habits of Spieth.
He also says he uses the UA Record system to track his sleep and eating patterns. He shared with Fortune that he prefers to sleep at least 8 hours every night (with the goal of about two hours of deep sleep). In terms of his food intake, Spieth favors “whole, real foods” as much as possible, and his go-to snack right now is granola. He admits he could do better staying more hydrated (his goal is to consume at least 140 ounces of fluids each day).
I wonder what John Daly would think of all this, a man who has the same amount of majors as Spieth and for whom we are celebrating the 25th anniversary of his PGA Championship victory at Crooked Stick.