LAS VEGAS -- The PGA Expo teed off Monday with in-depth education programs and product testing of the newest equipment, training aids and accessories during the PGA Expo Demo Night at the TaylorMade Golf Experience.
Nearly 40 golf companies showcased new products at the PGA Expo Demo Night. Among the companies introducing new products was PING who invited PGA Professionals and industry buyers to test-drive its new S-55 irons, which are debuting on the PGA Tour this week at the Barclays. Also, TaylorMade launched its new SLDR driver that is taking the PGA Tour by storm and Foresight Sports unveiled its GC2K Kiosk that combines launch monitor with tracking system and golf simulator in a portable state of the art kiosk.
“The PGA Expo Demo Night is a tremendous opportunity for PGA Professionals and buyers to personally test the latest golf merchandise from many of the top brands in our industry,” said PGA of America Secretary Paul Levy. “It creates a great energy that carries over into the business at hand today on the PGA Expo show floor.”
Monday’s PGA Expo also featured a hands-on instructional workshop by the 2011 PGA Teacher of the Year Mike Malaska. The workshop, held just prior to Demo Night, attracted nearly 100 PGA Professionals and golf instructors.
The Association of Golf Merchandisers held their annual AGM Summer Forum at the PGA Expo featuring new fashion-merchandising roundtables and a Tour of Clubs (Bali Hai GC, Las Vegas Golf & Tennis); plus an exclusive preview of AGM vendor partner merchandise at the AGM Product Preview & Reception.
“Participation has been great with our new Tour of Club and retail roundtables,” said AGM Executive Director Desane Blaney. “It was a good time for our members to view offerings of different facilities, ask questions, take photos and share best practices.”
Additionally, many PGA Professionals took advantage of educational programming at the Venetian with the PGA of America Certified Professional Program 2.0 and with vendor educational seminars offered by FlightScope and U.S. Kids Golf.