The top reason I hear most frequently from women regarding why they do not play golf is time. Rarely, if ever, will men site lack of time as a reason they don’t play golf. However, women seem to have overwhelming scheduling demands their male counterparts do not have. Understandably so, given the level of work-life balance that challenges so many women.
If your line of business, as most are, relies on relationships – golf is an activity you should consider learning - and playing more. Schedule time on your calendar to play, just as you would schedule anything else. You don't have to play multiple times a week, start out by taking a lesson once a week. Invite a friend or colleague to join you.
With the growing number of women in the workforce, it is no wonder women are the fastest growing demographic in golf as more and more women are discovering what a strong business development tool golf can be as well as the health benefits associated with playing golf.
Don’t be shy about not knowing how to play; we all have to start somewhere. The vast majority of people playing golf are just like you - recreational golfers. No one expects you to play at a professional level. So don’t be so hard on yourself. You are expected to understand the basic rules of the game, course etiquette, and demonstrate a certain level of civility. These are things you can learn quite easily.
Summer is coming, and that means golf season will be in full swing. There will be plenty of out of office voicemail greetings. Translation: ‘we are playing in a charity or corporate golf outing today’. And where will you be? Hopefully on your way to join your colleagues on the course!