The PGA of America has teamed with clothier Fore!! Axel & Hudson to launch a golf-inspired children's apparel brand. The PGA Authentic Junior line by Fore!! Axel & Hudson is available this spring at department stores and premier boutiques nationwide.
The PGA Authentic Junior collection includes a balance of classic and fashion-forward clothes, accessories and headwear. Capturing Fore!! Axel and Hudson's Southern California roots and the PGA's pride and passion for the game, the designs feature eye-catching details and luxurious, eco-friendly fabrics.
The items are available in sizes 2T to 12, and carry suggested retail prices ranging from $34 to $101.
''The inaugural collection draws upon the rich history of golf for inspiration and combines that with the on-trend looks, silhouettes and small touches that make our clothes so distinctive," said Paul Nguyen, the co-owner and creative director of Fore!! Axel & Hudson. "It's been an exciting and natural partnership to collaborate with such an iconic organization. We're hoping PGA Authentic Junior by Fore!! Axel and Hudson will truly change the landscape of children's fashion in the world of golf on and off the course."
Nguyen has been designing clothing and accessories for more than 14 years, including eight creating sophisticated children's apparel for the likes of Lucky Brand Jeans, Babystyle and Baby Nay. Inspired by the birth of his two children, he launched Fore!! Axel & Hudson in 2009 with the goal of combining classic golf looks with hip, modern kid's style. Axel is the middle name of Tiger Woods' son Charlie, with whom Paul hopes his son Hudson will one day hit the links.
Fore!! Axel & Hudson won the 2011 Earnshaw's Magazine Earnie Award for ''Best New Company.'' In 2012, the company was nominated for the ''Best Boys Collection'' Earnie Award and red tricycle ''Awesome Duds for Little Dudes'' honor. People, US Weekly, In Touch and other leading titles have pictured the children of Tom Brady, Sandra Bullock, Rachel Zoe, Christina Aguilera, Gwen Stefani and Ashley Simpson wearing the line.