MONTREAL -- Golf clothier Sunice has signed a new three-year licensing agreement with the PGA Tour that has Sunice serving as an official outerwear licensee of the PGA Tour, Champions Tour and Nationwide Tour, company officials have announced.
"We value our very important relationship with the PGA Tour," said Sunice President Mark Fletcher. "The PGA Tour is the largest and most important golf tour in the world, and this new three-year licensing agreement gives us numerous opportunities to associate our company with an organization that represents the cream of the crop in golf."
"Our entire 2010 Sunice Outerwear Collection features the most technological advancements of any product line in our company's history," said Sunice Executive Vice President Howie Ellis. "The Hurricane Collection heads up this impressive product lineup, which is enhanced by the usage of Gore-Tex. Thanks to our partnership with the PGA Tour, our golf Outerwear product will get more exposure than ever before."
Sunice is owned by the Fletcher Leisure Group of Canada. Sunice is a performance-enhancing golf and ski outerwear brand that uses advanced technologies, fabrics and manufacturing methods to produce outerwear with complete freedom of movement.