The 2021 Virtual PGA Merchandise Show Week will begin on Tuesday, Jan. 26, with a special Product Preview & Launch Day to spotlight the latest merchandise and services of nearly 400 participating golf companies and brands. The 68th edition of the PGA Show transitions to a virtual event in 2021 to connect the international golf industry online, allowing PGA Professionals, golf buyers, manufacturers and industry leaders to drive forward the business of the game from the safety of their homes, facilities and workplaces during the ongoing global pandemic.
The PGA Show, organized by Reed Exhibitions in partnership with the PGA of America, remains an industry-only event with complimentary industry registration and event details available at
https://virtual.PGAShow.com.
Exhibitor Showrooms:
Nearly 400 participating golf companies and brands are staging robust exhibitor showrooms; presenting merchandise education sessions and video demonstrations; and hosting group and one-to-one buyer meetings. The virtual PGA Show marketplace features vetted new companies, as well as traditional market leaders and established manufacturers, including some of the most well-known brands in golf, such as Callaway Golf, FootJoy, Titleist, Cobra PUMA Golf, Bridgestone Golf, Cleveland/Srixon/XXIO, Mizuno and
many more.
Product Preview & Launch Day:
The 2021 Virtual PGA Show Week begins on Tuesday, Jan. 26, with a special Product Preview & Launch Day to spotlight the latest merchandise and services of participating golf manufacturers. Several companies have special plans that day to present live and on-demand
product launch events, including BioWave, Callaway Golf, Cobra Golf, DPP Golf, E-Z-GO, Focus Golf, Golf Ireland, Golf Skate Caddy, Golf Surprize, Homestretch Golf, Prestwick Golf Group, Range Servant America, True Score and TrackMan A/S.
Industry Programming:
A compelling schedule of live and on-demand industry presentations and valuable educational sessions also will be available to golf industry professionals, beginning on Wednesday, Jan. 27, through Friday, Jan. 29. All programming presented live during PGA Show Week will be made available on-demand beginning the next day, allowing attendees to view content and participate during times most convenient to their schedules.
Programming Highlights:
The PGA Merchandise Show is the largest annual global summit for the business of golf. The easy-to-use virtual platform for the 2021 PGA Show features new product launch events, dynamic exhibitor showrooms, e-commerce applications by RepSpark, education sessions, industry presentations, one-to-one meetings, group networking, special events and PGA/LPGA player engagement programs. PGA Show programming will be available on demand for an extended period of time after the PGA Show concludes.
PGA Show exhibitor showrooms will remain open on an ongoing basis to help exhibiting companies and buyers drive commerce throughout 2021.
Callaway Golf, FootJoy and Titleist are Platinum Sponsors and Cobra PUMA Golf is a Gold Sponsor of the 2021 PGA Show Virtual Experience and Marketplace.