Coach Portrait

Ben Herring

GM / Head Golf Professional
PGA Crest

New Smyrna Beach, FL
Venetian Bay Golf Club, New Smyrna Beach, FL

About Ben

Here is a little information on how I can help you take control of your golf game:


There is no question that today's technology has helped create a better understanding of the golf swing and gives the every day golfer a better program to track their progress.

Every Student will have access to:

V1 Video Analysis Flightscope Launch Monitor Specialized Club Fitting Technology

Learning Cause and Effect for Best Results

It is my belief that until a student fully understands what causes certain shots (slice, hook, fat shot, thin shot) they will never be able to make adjustments to play their best golf. I teach by providing cause and effect and a full explanation of why we will work on certain items. I want my students to become self-sufficient and be able to make adjustments when they are on their own. Whether playing in a national competition or a weekend round with their best friends I want my students to play their best!

Purposeful Planning to Achieve Personal Golfing Goals

Whether your golfing goal is to compete at the highest level, win your club championship, stop the slice, increase driver distance, get the ball airborne, impress a significant other or just play this wonderful game for the very first time, I will put together a plan to help you achieve that goal.






Contact Coach Ben

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Ben in Action

Recent Photos

Ben in Action

Recent Photos


We would like to thank Coach Ben Herring for the help he’s given our daughter. He’s been a positive influence for her in both her mental and physical approach to the game.

Tuttapon Cianfrocca (Top Notch High School Golfer)


I have worked with Ben for over a year now. I came to Ben as a borderline beginner. His ability to explain cause and effect has helped me gain a stronger understanding of my own swing and game.

Rich Wood


Ben is a really effective communicator! He is able to make complex things seem simple, to help me better understand my swing. He turned my slice into a draw and really improved my short game.

Luis Marrero

Ben's Experience

Helping players achieve their goals.

Getting Started

Learn the basics

Get comfortable for business golf

Avoid embarrassment on the first tee

Having More Fun

Connect with golfers of similar age

Connect with golfers of similar skill

Have more fun on the course

Improving Your Game

Break 100

Break 90

Break 80

Add 10 yards

Improve your Short Game

Prepare for Tournament Golf

Make the high school golf team

Earn a college golf scholarship

Get swing diagnostic testing

Students & Lessons

Coaching Services

Player Type




Playing with disabilities




Session Type



Ben's Facilities

Venetian Bay Golf Club

New Smyrna Beach FL

*Coaching available to public

63 N Airport Rd, New Smyrna Beach, FL 32168-5394

Begin Your Journey

Work with Ben